On demand
How consumer brands can feature more video in the customer journey
Brands are fighting for customer attention in the digital-first world, and video represents an opportunity to cut through all the noise. Video is a powerful format to engage, convert, and retain customers, but its challenges around cost and resourcing prevent brands from leveraging it at each key stage of the customer journey. Join us in this webinar to learn how consumer brands can break through that obstacle and leverage video at scale throughout the customer journey.
During the webinar we will cover:
- Why creative building blocks, not final assets, are the new video deliverables
- How to leverage video at each stage of the customer journey
- Video-at-scale success stories from consumer brands
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Presenters
Brian Kavanaugh
Director, Global Field and Customer Marketing
Bynder
Cory Nesselbush
DAM & Video Specialist
Bynder