Bynder is named a Leader for the third consecutive time in the 2026 Gartner® Magic Quadrant™ for Digital Asset Management
We believe this recognition underscores our continued commitment to product innovation, operational excellence, and delivering a superior customer experience with the most powerful, intuitive, and richly integrated DAM platform in the industry.
Get the Gartner® Magic Quadrant™ report
Leave your details below to download the report
Join over 4000 businesses driving innovation and enterprise value with Bynder
Platform capabilities recognized by Gartner and adopted by customers include:
- AI-powered agents: Human-led agents orchestrate content enrichment, governance, and compliance workflows, so you get to market faster while keeping your brand secure.
- Native MCP: Brings the Bynder DAM into Claude, Copilot, and Figma, with secure access to trusted content and brand rules.
- Omnichannel delivery: Automatically adapts assets for marketplaces like Amazon and Shopify, so teams stop resizing and exporting by hand.
- Ecosystem integrations: Embed the open, composable DAM in Salesforce, headless CMSs, design tools, and eCommerce platforms, so teams can place assets without downloading them.
100,000+
employees
180 hours
saved by automating ADA-compliant alt text generation
12
Enrichment Agents analyze visual assets and apply accurate, compliant metadata automatically
100,000+
employees
180 hours
saved by automating ADA-compliant alt text generation
12
Enrichment Agents analyze visual assets and apply accurate, compliant metadata automatically
Our aim for Bynder includes leveraging its AI functionalities to enhance asset management, reduce duplication, and provide deeper insights into content performance. We are particularly interested about Bynder’s AI search and auto-tagging features, which are crucial for streamlining our content operations and enhancing efficiency for faster market entry.Liam Barnes
Global IT Director of Marketing Technologies at Campari Group
50+
brands
190+
markets served
4,900+
employees
Why Bynder?
Recognized as the leading digital asset management solution with exceptional customer and user experience.
No. 1
DAM on G2
4000+
customers around the world
18 bill
assets served per month
175 mill+
assets stored
Gartner, Magic Quadrant for Digital Asset Management Platforms, Rene Cizio, Tia Zervas and Karen Lee, 26th October 2026. Gartner and Magic Quadrant are trademarks of Gartner, Inc., and/or its affiliates. Gartner does not endorse any company, vendor, product or service depicted in its publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner publications consist of the opinions of Gartner’s business and technology insights organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this publication, including any warranties of merchantability or fitness for a particular purpose.
