Marketing

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November 25th 2019

A new wave of digital disruptors: Direct-to-Consumer brands (and the secrets to their success)

Direct-to-Consumer brands like Casper and Glossier are ripping up the rulebook on how to talk and sell to consumers, and it’s reaping serious rewards. Here's how.

September 11th 2019

Increasing customer engagement with real-time marketing!

Learn key strategies for real-time, ever-present and customer-focused marketing in today’s hyper-connected, channel-saturated world.

June 17th 2019

#CreateMore ROI: Make the most out of your marketing with Bynder Analytics

Stop being gut-driven and start being data-driven: Bynder Analytics provides marketing managers with the data they need to prove content ROI, optimize campaigns, and actually measure the value of their content creation efforts.

May 29th 2019

3 ways data can elevate your content marketing strategy

While using data to optimize marketing efforts isn’t necessarily a new concept, the pace at which technology and consumer behavior are changing is speeding up. Here are three of the most effective tactics for capitalizing on your existing marketing data without compromising creativity for strategy.

December 5th 2018

How to deliver a winning customer experience

World-leading research firm Forrester recently released their business Predictions, and the growing focus on customer experience is a major takeaway. This article will discuss what it takes for brands to create a CX to remember.

August 30th 2018

Bynder Analytics: Delivering more value with data-driven content insights

Bynder's digital asset management solution features Analytics, helping users to gain data-driven insights into content performance and portal usage trends.

July 6th 2018

How to enhance your digital content with online feedback

With so much digital content being created these days, gaining online feedback from your audience at all stages of the content lifecycle is essential for your content strategy. Kees Wolters from Mopinion delivers top tips on how to do this.

June 11th 2018

Video gaming & DAM: Boosting marketing XP in a multi-billion dollar industry

Video game marketing is big (and getting bigger) business. With a huge variety of content to manage and blockbuster marketing campaigns to execute, digital asset management is a no-brainer to help cut costs, boost efficiency, and send out a consistent message.

May 18th 2018

Profiles of success: 5 summer reads for marketers

If you want to be at the top of your field, you should read more. But what to read? 5 Summer Reads for Marketers

May 2nd 2018

5 ways to spring-clean your social media strategy

Spring cleaning isn't just limited to the kitchen or garage—it's also the perfect time to purge the dead weight from your social media marketing strategy.

April 17th 2018

How digital asset management helps startups

Marketing for a startup can be a little chaotic. When you're dealing with limited resources, a digital asset management system can be a much-needed helping hand for your content strategy while growing your brand in style.

April 13th 2018

Creating marketing materials the Sales team will actually use

Marketing and Sales need to cut out the bickering; your customers deserve better. Read on for tips on how to encourage collaboration and produce more relevant content.

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