Creativity

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February 27th 2020

5 reasons why your marketing needs images (and how to use them)

Images make a difference, in life and in marketing. Great images make people feel something, and those emotions create powerful connections between people and brands.

October 23rd 2019

Nobody using your brand guidelines? Here’s why

One of the main reasons for any set of brand guidelines not being used is that they’re overly complicated, and often stuck in the past. See how to ensure your brand is consistent, recognizable, and fit for the digital era.

June 27th 2019

Riding the rebrand wave? Here’s what you need to know

Branding has emerged as a top priority for companies looking to differentiate, and 2019 is shaping up to be the year of the rebrand. Before companies take the leap, here are three things to consider.

July 9th 2018

The best tech tools for remote working

Besides discipline and resourcefulness, remote working demands a surprising degree of forward-planning and a great tech stack. Here are the best tools for the job.

May 31st 2018

5 ways to help your team be more creative

With an ever-increasing focus on the science of marketing, have we forgotten about the art? Check out our five tips for helping your team boost those creative juices!

May 4th 2018

Lessons in logo design: Have we finally forgiven Instagram?

Two years ago, Instagram redesigned a once iconic logo, and not everyone was happy. 24-months later; have we forgiven them?

April 10th 2018

The art of the handoff: Get creative projects to the finish line

For fast-moving creative teams working against tight deadlines, effective handoffs are critical. To quickly move ideas forward, each stage of the creative process has to connect smoothly with the next.

March 22nd 2018

Can branding be measured?

How strong is your brand? We analyzed the biggest and best brands of today to discover the ingredients for a strong and successful brand.

March 13th 2018

How Nautilus saves time and designs better with Bynder

Fitness giant Nautilus share their own experiences of using Bynder to manage their creative content. Creative director Michael Robinson explains how Bynder helped them save time and boost productivity when producing content, while making it easier to share digital assets with stakeholders.

October 19th 2017

The art of movement: Using cinemagraphs to increase engagement

More and more organizations, often higher-end lifestyle brands, are taking advantage of the cinemagraph format. They’re still somewhat challenging to do well, and novel enough to ring out over the steadily increasing noise we’re all contributing to as content marketers.

May 1st 2017

Top 5 photo managing software tools

Looking for an easy to way to organize, tag and categorize your images? Here is a list of the top 5 best photo management software and workflow tools.